Now is the time to build your practice around technology that improves your business and improves your personal life. Allow me to explain why virtual office technology is so important to your livelihood, source of income and your business and personal life. Among all of the new technologies, a virtual office will have the greatest immediate impact on your business opportunities today. A Virtual Office is one consistent location in the cloud that others can always reach you for free, and stays with you throughout every business and personal move in your life. It provides a continuous and uninterrupted professional and personal address for others to connect with you no matter how your life changes.

The reason a virtual office is important is that it establishes you with a prime cloud real estate location which enables people to connect with you without paying a fee to do so. As you may be aware, many of you gave up your personal data to sites that now charge others to connect with you online. Your business opportunities are now being blocked by the very sites using your data to build their business. These sites now demand people pay to connect with you online thereby having a negative impact on your business opportunities. The fact is the majority click away when asked to pay to connect with you and many of you are sitting idly by and allowing this to happen to your business today.

There is a saying that goes “There is no such thing as a free lunch” with the often used acronym TINSTAAFL. The Economist Campbell McConnell writes that the idea is at the core of economics; the Economist Milton Friedman describes it as opportunity cost; and the Macroeconomist Nicholas Gregory Mankiw at Harvard University describes it as “To get one thing that we like, we usually have to give up another things that we like.” The point is if you are sitting on another sites for free and hoping to develop new business, the cost is greater than you might think.

From the very beginning, we wanted to engage the tax and business community we work with differently than free lunch tactics. Instead of giving folks a free ride and selling their data, we took the approach “help us pay a modest annual fee to cover our servers and overhead costs and we never sell your data to anyone.”  The cost of multiple servers to hold data, CRM systems to communicate with you and all the other software and support required to bring you new technology has a big cost. However, the biggest cost to you is the one you should pay very close attention to immediately – loss of business opportunity! Establishing yourself in a virtual office ensures people can reach you for free to conduct business with you. Right now you are likely blocked and people simply are unable to reach you unless they pay to get through the payment gateway.

Over the last decade while media sites have convinced you of parting with your personal data, TaxConnections has been steadfastly firm about our convictions that your data should never be sold to anyone. We have always felt that when an individual pays for a membership they should never have to worry about their data being sold to the highest bidder. We have always operated this way and will continue to do so.

In my next blog post, I will share with you how tax professionals are attracting the biggest opportunities of their careers establishing a virtual office.

TaxConnections Membership Is Your Virtual Office