With years of experience educating tax professionals how to succeed in the tax profession, I learned a lot building www.taxconnections.com. What I want to share with you are the three strategies to focus on that will have a huge impact on your tax professional career. Implementing these strategies will have you rising above the competition. There is a saying  “evolve or get fossilized” and it is the perfect reminder that a new generation tax advisor is evolving online. There are tax professionals making smart marketing moves online and you need to learn who is out in front and how they do it.

Here are the actions tax professionals take that are having a huge impact on their tax careers and future in the profession.

Write Tax Blog Posts – Tax professionals writing and posting blogs are getting all the attention from readers. Our readers are hungry for tax posts that are educating them.  Blogging is an ideal way to educate others and build relationships with a steady stream of prospective new clients and fans. Blogging opens minds and doors for you; greatly increases referral business and it builds trust for your tax expertise. Tax professional bloggers who draw the most attention write in a language people can understand. Many of the Fortune 500 to Fortune 5000 CFOs and CEOs who have retained me to find them a tax expert have asked me privately “Find a tax professional who can explain tax issues in a manner I can understand.” TaxConnections does an excellent job of positioning our members who write blogs right in front of corporate executives around the world.

We send  our members tax blogs to the desks of the Fortune 500 to Fortune 5000 executives worldwide. Members have acquired the biggest clients of their tax careers through our marketing tax services platform. One blog to an executive of these companies may not make a difference but two blogs a month make a significant impression and give you a huge advantage over unknown competitors. If you have blog content you should have it reposted and distributed to our audience who loves to read tax blogs. We recognized long ago many of our members were writing amazing content but simply did not have the traffic or site authority to get their thoughts noticed. We provide tax professionals an amazing distribution network for their blogs and articles.

Answer Tax Questions  – Tax professionals who do not have desire to write blogs have access to another smart tool we developed that is a very powerful. A former Google executive explained to me that our Ask Tax Questions feature is brilliant because Google looks at TaxConnections as an authority site of tax professionals. On top of that every time a member answers a tax question Google indexes it and we have the question linked to the tax professional members profile. People are asking the browsers questions all the time and we have our members wired up answering tax questions as they appear higher on the search engines answering tax questions. We also connect tax questions to their tax professional profile pages and even connect to their blogs. All of these things combined sends trust signals to the search engines and to visitors who have arrived from more than 190 countries and territories to find tax expertise in TaxConnections Worldwide of Tax Professionals.

TaxConnections – The third strategy to a raising the visibility of your tax expertise is simply making it easy for the world to connect with you. We have CEOs, CFOs, VPs Tax of companies all over the world who come to find a wide range of tax expertise on TaxConnections. Look at the metrics on our site: https://www.taxconnections.com/site-metrics . TaxConnections site metrics prove we have an audience who spends more time on our site looking for tax expertise than any other site. What you must do today is evolve to a site where you will interact with people who really want to find and engage your tax expertise. You need to be on a site where anyone can find you and connect with you without ever having to pay a fee to send you a message. You are being blocked from people reaching you and TaxConnections Membership opens up a new world of opportunities.

Please join us today!

Have a question about TaxConnections Membership?

Call 858.999.0053 or email kat@taxconnections.com