You have a tax practice and want to build clientele! What do you do?

What you must do is develop a smarter marketing strategy. The first step in any marketing development strategy is to place yourself in the mindset of a prospective client; start thinking like one!

Where would you go to find a tax advisor? You think a prospective client will go to FaceBook or LinkedIn to find a tax advisor? It is unlikely yet so many tax professionals are still wasting time and money on sites that yield no new clients for them. I know tax advisors who have spent thousands of dollars advertising and posting on sites and have never gained one new client.

The smartest move you can make in marketing your tax expertise is position yourself in front of a steady stream of prospective clients interested in tax advice.

Want to see an audience interested in what tax advisors have to say?

You only have to look at these numbers from Amazon Alexa Analytics to see the level of interest an audience places on comparable sites. Visitors are going to www.taxconnections.com to find a tax advisor and they are staying there a very long time. These numbers are stunning and tell you where you need to be while others waste time on sites that yield them little if any visibility and no new clients.

Who are these people looking for a tax advisor? TaxConnections visitors come from all over the world. Prior to building TaxConnections, I built a powerful platform of connections with my multinational client’s who retained me to find them the very best tax advisors around the globe. If you want to position yourself in front of high end executives, you definitely want to be a TaxConnections Member. Our corporate clients are very supportive of our site and very loyal readers. In fact, many go on to build consulting practices of their own.

We also receive calls and requests from business owners around the world searching our site for a wide range of tax expertise. Visitors are CEOs and CFOs of companies large, medium and small; they are individuals traveling around the world living in multiple jurisdictions; they are U.S. and foreign taxpayers under audit; our visitors are searching for tax advisors who can help them out with a wide range of tax issues.

The second step in your marketing strategy should focus on engagement with prospective clients. TaxConnections created a platform that makes it easy for you to engage with prospective clients. It does not take a lot of effort as the tax advisors gaining the highest number of client referrals are the most engaged on our site. What we mean by engagement is that our members are posting blogs; members are posting comments to blogs; and members are answering tax questions. These activities are easy ways to meet and engage with prospective new clients. Engagement is a vitally important step because it ensures you are connecting with our audience. In fact, today I received a question from a visitor wanting to connect with a member who wrote a blog two years ago. We receive these requests all the time and refer new clients to our members.

The third step is a consistent pattern of exposure to our audience. We provide our members with over 5M distributions monthly. This constant exposure builds trust with our site visitors and within our community. As our readers read your blog posts or answers to tax questions or your comments, it builds a higher level of trust in you and your tax expertise. Trust in your tax expertise is what builds a steady stream of clients and referrals for your tax practice. I should also mention one of the most amazing benefits on our site is the high number of client referrals between our members.

We invite you to join us today with a TaxConnections Membership