With years of experience educating tax professionals how to succeed in the tax profession, I learned a lot building www.taxconnections.com. What I want to share with you are the three strategies to focus on that will have a huge impact on your tax professional career. Implementing these strategies will have you rising above the competition. There is a saying “evolve or get fossilized” and it is the perfect reminder that a new generation tax advisor is evolving online. There are tax professionals making smart marketing moves online and you need to learn who is out in front and how they do it.
Here are the actions tax professionals take that are having a huge impact on their tax careers and future in the profession.
Write Tax Blog Posts – Tax professionals writing and posting blogs are getting all the attention from readers. Our readers are hungry for tax posts that are educating them. Blogging is an ideal way to educate others and build relationships with a steady stream of prospective new clients and fans. Blogging opens minds and doors for you; greatly increases referral business and it builds trust for your tax expertise. Tax professional bloggers who draw the most attention write in a language people can understand. Many of the Fortune 500 to Fortune 5000 CFOs and CEOs who have retained me to find them a tax expert have asked me privately “Find a tax professional who can explain tax issues in a manner I can understand.” TaxConnections does an excellent job of positioning our members who write blogs right in front of corporate executives around the world.