While attending a private by invitation only event last evening with a group of technology experts, I was stunned by the fast pace technology is moving. People simply do not realize it and standing idly by is not the answer. TaxConnections platform is for tax professionals who are taking the steps now to be the leaders in the profession. Leading today has a lot to do with being informed and taking action in new technology. The most important steps you take today will ensure you get noticed by the people and organizations searching for your tax expertise. You must pay to get listed on a site that people are searching for your tax expertise. If you position your tax reputation on sites that ask people to pay to find and connect with you, you will be passed over by the vast majority of people. Remember the old days had a phone directory listing? Today all you need to do is get listed as a TaxConnections Member to ensure people will find and connect with you easily.