Big Cost For Tax And Legal Firms: Click Farms And Click Fraud

TaxConnections Offers Ten Lesson Plans important for anyone working online to know. These Lesson Plans bring valuable information to light people are generally unaware of today. Everyone who has reviewed our deep dive research in advance were as shocked as we are in discovering this information. If you do anything this year, you will want to read our deep dive research reports about operating your business online. You need to understand and educate yourself on how to work smart online.

Lesson Seven is on Click Fraud prevention and how to reduce your advertising costs online. All of our paid subscribers will be receiving the entire series of ten articles in July so join us as we give you the education you need on how to operate most successfully online. We have many hours of valuable research into this series.

Lesson Seven – Click Farms And Click Fraud

It is surprising few people are aware of click farms and how they drive up the cost of advertising for organizations. This Lesson Plan educates you on what they are, how click farms increase your marketing costs, and how to eliminate click fraud while advertising your brand and services.

A click farm is made of people hired to click on paid advertising links. Low paid workers click the links, surf the target website to drive up the cost of advertising for advertisers. It is “not illegal” anywhere in the world.

Click fraud is becoming a huge problem for Pay-Per-Click (PPC) advertising customers. It is estimated that anywhere between 25% to 37% are invalid clicks generated by click fraud farms with varying degrees of sophistication utilizing programmed scripts (bots) or real people.

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